A smartphone owner is likely to log in to his Facebook account through the mobile device rather than via a desktop computer. With this in mind, the social networking giant thought it may be time to design a smartphone specially designed for Facebook.
Developed by Taiwanese smartphone maker HTC, the handset is powered by Google’s Android, according to two media sources. Its operating system is tailor-fitted so that the smartphone’s main features like the digital camera will work in conjunction with Facebook’s services.
Once you turn on the Facebook smartphone, it automatically shows the social network’s home screen. The rationale behind this product is that a handset that focuses on Facebook would encourage people to use the network instead of other apps.
However, both sources cannot reveal other details about the smartphone in anticipation of the official launch.
Similarly, company spokesman Derick Mains declined to comment on the event. However, he said it would be a major mobile-focused announcement. Interestingly, the invitation sent to news agencies only said: “Come see our new home on Android.”
Chetan Sharma, an independent telecommunications analyst, believes that the smartphone’s success would hinge on the level of support it will get from mobile carriers. This is because telcos get to choose which handsets will be sold in their stores and which phones will be promoted.
Still, demand for the phone will depend on availability and capability, added Sharma.