For 1000′s of years everything we did was social, including the games we play, life, love and happiness.  Its always been social.  In the last 20-30 years everything became private, with the advent of the computer. The building blocks to build social things didn’t exist yet, so most people played games alone on their pc.

In the last ten years we became social.  For the last 2 years, we have been thinking about people.  We have looked beyond the keyboard.  We have neglected to think about the person behind the keyboard.  The web is not just about information.  The web is about people.  Right now there has never been a more awesome time to work on the web.  The building blocks are there to build social applications on the internet.  The social graph is there and facebook is one of the companies trying to help sort it out.
Facebook connect is the first step in enabling people to become social.  They are breaking down the walls of facebook, and giving us the opportunity to connect the things to bring to our sites.

3 ways:  Identity, friends, feed, are the core of what makes facebook the way it is today.

Identity:  Give your users identity, the control to be open.  Give them the ability to connect themselves online.
User Control: core fundamental behind this.  You have to give the user control.  Facebook connect enables the privacy controls that are found on facebook to go with you, wherever you go.

Friends:  Give your users the power to connect.  Link up friends on your site in a way you have never done before.  Social Context is the most powerful filter for the web.  The best way to give users new content is by giving their friends the filter.

Feed:  give your users the power to share.

What is the future of social?  “Put your data on the web.”  Linked data, put yourself on the web, the web is not about information.  The web is about people.  BE MORE OPEN AND HELP YOUR MEMBERS CONNECT.  The side effects of sharing and being more open are vast.

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