Online gift-giving isn’t new.Â¬â€ We’ve covered sites like edivvy, rackup, and zankyou here before.Â¬â€ What’s different here is that Lottay.com isn’t a gift or gift card giving site, but a cash giving site.
If that sounds a little goofy (why not just send a check, right?), that’s because in a way, it is.Â¬â€ On the other hand, just sending a PayPal or check to someone with a “Happy Birthday” email is pretty lame.Â¬â€ It shows no imagination or caring.Â¬â€ Or at least, not much.Â¬â€ It’s better than a pair of socks, but not as good as a new iPhone.Â¬â€ Right?
The idea behind Lottay is to make giving just plain cash not only easy, but personal and memorable.Â¬â€ With ecards, suggested gifts to purchase with the moola, and even a Facebook message integrated, it’s definitely not your standard e-card site.
Apparently I’m not the only one that thinks so, as Lottay was featured in the TechCrunch50 Demopit this year and has partnered with PayPal to use their Adaptive Payments API.Â¬â€ Even more telling is that Series A funding for the site pulled in $475,000 from DFJ Frontier.
So it appears that some others have found this startup idea something people might find helpful.
Currently in beta, the site is open to use and costs nothing.Â¬â€ The interface is pretty straight-forward, though choosing a card design can be a little time-consuming.Â¬â€ The money is sent immediately via PayPal along with (if a match is found) a Facebook alert to the gift recipient.
Your suggestions for uses for the money are given, but the recipient is free to use the cash for whatever they’d like.Â¬â€ Best of all, you can coordinate multiple gifts from several people to “gift bomb” your friends on their special days.
The site is kind of fun and worth checking out.