Sunday, January 18, 2026

Coupang, WeMakePrice Compete Fiercely for Social Commerce Market

Coupang and WeMakePrice, the two frontrunners that started as social commerce companies are having intensifying competition.

WeMakePrice reportedly recorded W370 billion won (£253 million) in transaction volume in June. In the same period, Coupang’s transaction volume was estimated at 400 billion won (274 million).

Coupang pursued by WeMakePrice, has been also showing a tremendous momentum with the first weekly trading volume of July hitting a record high.

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