Facebook urged to abandon Instagram version for kids

The social networking company said that it will prioritise safety and working with regulators and experts as it builds the service

Forty-four US attorneys-general are urging Facebook chief executive Mark Zuckerberg to abandon plans to build a new version of photo-sharing network Instagram for young children, arguing the new app could harm kids’ mental health and compromise their privacy.

Use of social media can be detrimental to the health and well-being of children, who are not equipped to navigate the challenges of having a social media account, the bipartisan group of state attorneys-general wrote in a letter Monday. Facebook has historically failed to protect the welfare of children on its platforms.

Facebook said in a statement that it will prioritise safety, privacy and working with regulators and experts as it builds the service. The company also committed to not showing any advertisements on the youth platform.

We agree that any experience we develop must prioritise their safety and privacy, and we will consult with experts in child development, child safety and mental health, and privacy advocates to inform it, the company said.

The letter adds to public opposition to the social media giant’s plan to build an Instagram platform for children younger than 13, who are currently barred from using the company’s regular platforms.

During a March congressional hearing, US lawmakers questioned Mr Zuckerberg about the project and pressed him to make sure his company does more to protect children. Child welfare and privacy advocates have said the new app could contribute to depression, loneliness and anxiety in young users.

Facebook is still in the early stages of building out the app. Executives have said the company is aiming to give pre-teens access to most of the same features now offered on Instagram, but with parental control and visibility.

The social networking giant argues that many children younger than 13 already use Instagram, and executives say the service will give them an alternative to lying about their age.

Facebook has yet to offer a timeline or finalise features of what has internally been called Instagram Youth.