A strong social media presence is vital for business these days as social media holds the key to a successful business venture. This gets easier if you have a social app that makes it simple for customers to engage with your brand. That is why creating a social media app is central to any business nowadays, as this not only unlocks the full potential of social media to transform your marketing strategy but every part of your organisation.
An effective social media app has a great user interface which offers exceptional user experience and should be deployable across devices. Any good app is developed using the latest and dynamic tools and technologies to help its clients gain a competitive edge in the market.
Top social media apps:
Tumblr
Tumblr is one of the best social networking apps, websites, and micro-blogging sites, and that has made it exceptionally popular. The young generation widely uses it for showcasing attractive features like customised blog share platforms and versatile blog content.
It has been a favourite among the best social media apps, for providing a blog writing and discussion platform. People create a huge number of blogs on Tumblr from technology, to education, to art to fashion, to wildlife, and many others.
Notable Features of Tumblr:
- More than 250 beautiful text blocks
- Post text, photos, videos, audio, live videos, GIFs, to reach your audience
- Create your GIFs with text and stickers
- Social media integration
- Viral tags to make your post stand out
WhatsApp has already surpassed a lot of social media and messaging platforms. With a vast user group, which has further shadowed the number of Facebook Messenger users, it is one of the top social media apps.
People in more than 180 countries use WhatsApp. Initially, it was only used to communicate with friends and family, but gradually, people started to use this free social media app for communicating in businesses also.
This popular social media app has built its business platform and WhatsApp Business for owners to have a proper professional profile to share updates and provide customer support for their customers.
Notable Features of WhatsApp:
- Voice call, video call, group video call
- WhatsApp Web: Run your account on PC
- Saved offline messages
- Back-up your chat and media
- Share contacts, locations, and every kind of docs
TikTok
TikTok is a growing and new social media app for music video sharing. It became the world’s most downloaded app in Q1 of 2018, beating Instagram, Facebook, and other famous social media apps. It’s kind of similar to Instagram for short music videos, and users can record videos for up to 60 seconds, edit them, add music and special effects, before publishing them to the wall.
Currently, this new social media app is most prevalent in Asia, but its popularity might quickly spread to the West also. Recently, TikTok has acquired Musical.ly, another same music video sharing popular social media app. Its engagement with other major social media platforms makes it the best social media management app.
Notable Features of TikTok, one of the top trending social media apps:
- Simple yet attractive user interface
- Editing tools with AR features
- Make duet videos with anonymous users
- Social media integration
- Integrated music library with multiple language support
YouTube
Besides being a social media app, YouTube can be counted among the best video streaming apps. From music to movies and from personal videos to independent films, you name it, and YouTube has it.
As the second in the list of top social media apps, YouTube is also the second-largest search engine after Google. So, if you want to promote your brand or anything else, it’s a great medium to do so.
Notable Features of YouTube, top social media app for business:
- Easy access to subscription channels and feeds
- Video management as per your choice
- Better live and video streaming of your favourite content
- Big screen interface, and dark mode
- YouTube TV for live streaming 40+ cable channels
With over a billion registered users, QQ Messenger is no longer just a plain and simple Instant Messenger client. Now the social media platform classifies as a whole social phenomenon that millions of users make use of on a day-to-day basis.
One of the factors that make QQ Messenger stand out from the crowd is its not-so-common features. For instance, the user can capture any area of their screen or even record a short video clip on the spot, and then share it instantly with their contacts.
Notable Features of social media platform QQ:
- Send and receive unlimited group messages anytime and anywhere
- From prepaid recharge to payment transfers, QQ offers everything
- It consists of a Game Center with the hottest mobile games
- Users can easily personalise the theme, business cards, and ringtones
Viber
Viber is one of the fastest and most secure messaging applications. The free messenger has a community of more than 1 billion users globally. Users can text and make high-quality crystal-clear phone calls for no charge. All you need is a data plan or a secure Wi-Fi connection and you’re good to go.
Notable Features of popular social media app, Viber:
- Users can sync their desktop and Tablet applications
- Make unlimited Audio and Video Calls for free
- Viber Out allows users to make low-cost calls to landlines
- It provides a self-destruct option for your Secret Chats
Users can start a Viber Community with unlimited members
Line
The LINE application aims to reshape the communication world by bringing users closer to their family and friends. Being a free mobile app, Line has a lot to offer such as voice and video calls, text messages, and a limitless variety of creative stickers so that users can express themselves in a better way.
Today, the social media app has more than 600 million users interacting on its platform from all over the world. Thanks to LINE’s constant effort on expanding its reach by providing exciting new experiences and easy to use convenience for its users.
Notable Features of most used social media app Line:
- Allows free voice as well as video calls anywhere and anytime
- Interactive and easy-to-use social networking features
- The option of auto-syncing different devices
- With LINE Out features, users can make international calls