Data price hike in India for slump in user growth, says Meta

Meta

India’s telecom companies Bharti Airtel, Vodafone Idea and Reliance Jio had increased their mobile service rates in the range of 18 to 25 per cent in the December quarter

Increase in data rates in India limited the user growth of Meta (formerly Facebook) in the December 2021 quarter, the social networking giant said.

Telecom companies Bharti Airtel, Vodafone Idea and Reliance Jio had increased their mobile service rates in the range of 18 to 25 per cent in the December quarter.

The profit of Meta declined by 8 per cent to $10.28 billion in the December 2021 quarter, from $11.21 billion in the same period a year ago.

Facebook user growth was impacted by a few headwinds in the fourth quarter. In Asia-Pacific and Rest of World, we believe Covid resurgences during prior periods pulled forward user growth. User growth in India was also limited by an increase in data package pricing, Meta’s Chief Financial Officer Dave Wehner said during an earnings call.

In addition to these factors, we believe competitive services are negatively impacting growth, particularly with younger audiences, he said.

Facebook’s monthly active users (MAUs), however, grew 4 per cent on an annual basis to 2.91 billion, while daily active users (DAUs) increased 5 per cent to 1.93 billion, as of December 31, 2021.

For its family of apps, which includes Facebook, Instagram, Messenger, Whatsapp etc, monthly active people base increased by 9 per cent year-on-year to 3.59 billion and daily active people base rose 8 per cent on an average to 2.82 billion.

The total revenue of Meta jumped by 20 per cent to $33.67 billion during the quarter, from $28 billion in the same period of 2020.

For the year ended December 31, Meta’s net profit increased by 35 per cent to $39.37 billion, compared to $29.15 billion in 2020.

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